It’s Star Wars Friday all over our land…and beyond.
Star Wars: The Force Awakens is firing on all cylinders, bringing in an estimated $57 million from Thursday evening “previews”, breaking the previous record of $43.5 million set by Harry Potter in 2011!
Additionally, the film’s international rollout, which began on Wednesday, already has banked $130 million.
DISNEY continues to meet and surpass our investment expectations. In the age of science pushing boundaries, DISNEY is leading the pack by realizing payback from its purchase of LUCAS FILMS, the godfather of all things sci-fi. Like most DISNEY films, toys, rides and shows, we are continually amazed by the enjoyment brought by our stellar investment in the mouse-house.
Since this year our company is celebrating our 40th year in business, we prepared a short spoof of Star Wars which you can enjoy by below. May the force be with you this weekend.